A tool that determines variable pricing based on a customer’s ability to pay is often used for services or products where affordability is a key concern. For example, a therapist might charge different rates based on a client’s income. This adjustable pricing model allows broader access to essential goods and services.
Variable pricing models promote equitable access by accommodating diverse financial situations. This approach has historical roots in bartering and other flexible exchange systems, reflecting a long-standing recognition of the need for adaptable pricing. Such models can foster stronger client-provider relationships, increase service utilization, and contribute to a more inclusive market.